customer story

Why East River Medical Imaging Chose SwiftMR® Over the Competition

"For most of our cases, we’re going from a 30-minute time slot to 20."

Timothy Deyer, MD
Chief Medical Information Officer
Director of Musculoskeletal Interventional Services

Enhancing the patient experience

SwiftMR revolutionized the patient experience at East River Medical Imaging by significantly reducing scan times and eliminating scheduling backlogs. Patients like Michael, who underwent a lower back scan, shared their relief. ““The fact I was in and out in 10 minutes felt like a miracle,” he said. “I honestly can’t believe I’m saying the MRI experience was a 10, but it really was that good.”

Reducing the techs’ stress

For Lead MRI Technologist Mike Fazio, SwiftMR has been equally transformative. A crucial part of his role is ensuring that patients who struggle with MRIs, like Michael, have a smoother experience. “We’re drastically reducing scan times, which enhances patients’ moods,” he noted. This, in turn, leads to better tech satisfaction.

Boosting operational efficiency

The impact of SwiftMR extends beyond patient and staff satisfaction; it’s transformed the overall efficiency at East River Medical Imaging. With scan times reduced by 36%, the practice now accommodates 24 patients in an 8-hour window instead of 16. This improvement has made the practice a go-to for referrals, as they can see patients faster and more consistently than ever before.

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